VERVELIFE PARTNERS TRUECALLER FOR 2026 FITNESS CAMPAIGN

VerveLife has announced Truecaller as a strategic partner for the ninth edition of its annual fitness and lifestyle programme.

The 2026 edition, themed “Ignite”, is expanding its focus on technology, wellness, lifestyle and community engagement across Nigeria.

Verve, the domestic payment cards and tokens brand, said the partnership would strengthen the technology component of the event while giving Truecaller an opportunity to engage consumers through the fitness platform.

VerveLife 9.0 has already held events in Ikorodu, Ibadan and Enugu, with additional activities planned for Surulere and Uyo ahead of the grand finale in Lagos.

The finale is scheduled for November 21 at the Eko Convention Centre and will form part of a two-day experience beginning on November 20.

Activities will include a Train the Trainer session, an industry-focused mixer, fitness activities, an obstacle course, masterclasses and a kiddies’ corner.

The programme will also feature the Road to VerveLife 9 Stage pan-African competition for fitness trainers, dance instructors, aerobics coaches, yoga and Pilates instructors and other fitness enthusiasts.

Truecaller’s Nigeria Country Manager, Ogochukwu Onwuzurike, said the partnership would allow the company to connect with consumers through an experience combining technology, lifestyle and community.